Leveling Up: How to Build Relationships and Expand Your Brand with Greg Wasserman

Sometimes we have to get real and raw with ourselves about what’s holding us back from going all out and leveling up! When you are exhausted or have limited energy capacity, it can be difficult to stay consistent, especially around creating meaningful connections. Today, we talk to Greg Wasserman, the Head of Growth, Partnerships and Community at Castmagic, who is walking his talk and living out his motto, that “Life is about Time & Relationships, you never know where a conversation today will take you in the future.” In this episode Greg talks about how to integrate building relationships as a method for expanding your brand, saving you time that allows you to embrace the power that fuels being a lazy overachiever…your inner brilliance.

Time Stamps:

00:00 AI tool that saves time and supports your authority leadership

06:49 Taking your content and repurposing in a way that leads to more meaningful conversations

08:01 Breaking the self-created boxes to make room for embracing personal branding

13:27 Greg’s ideas that create connections, power, and spaciousness

16:24 The power of curiosity and branding yourself one conversation at a time

08:45 The importance of building connections now for future personal gain

21:50 Embrace laziness, trust your brilliance and work less

Follow Greg Wasserman:

https://www.linkedin.com/in/gregwasserman/

Castmagic Special Link for Listeners of the Show*

*This is an affiliate link for Castmagic. We use it here at ThigPro and encourage you to check it out!

Personal Note from Naketa at link below:

The conversation doesn’t stop here, come chat with me over on @naketarenthigpen Substack.

I take you deeper with unfiltered reflections, the behind-the-scenes thought process, and the real-world application of everything we unpacked here.

Pull up a chair, pour a cup (or glass, no judgement here) and let’s talk work, life, love, growth, (and) how to sustain it without losing your mogul-in-the-making mind.

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More on TLO

Introducing The Lazy Overachiever Show with Naketa Ren Thigpen—a fresh space where we break more than boxes. Unlike our flagship show, Balance Boldly, which focuses on building legacies with intentional relationships and work-life balance, The Lazy Overachiever Show hones in on innovative self-care practices and sustainable growth strategies designed for founders & leaders determined to evolve beyond the status quo.

This podcast dares you to break free from outdated norms, embrace intentional self-care (aka intentionally selfish self-care), and expand your brilliance through your work while still holding space for the powerful overlap with balance and relationship management. Both shows are dedicated to empowering you to strengthen your boundaries, but this one invites you to unapologetically shatter barriers along the way.

On this show (and) in Naketa’s everyday life, she’s sharing how the balance of embracing a little laziness with the desire to dominate obstacles is how burnout, overwhelm, and loneliness are eliminated, not simply deferred.

Haven’t heard our flagship podcast on work-life balance and relationship management strategies?

Tune in to the Balance Boldly for Ambitious Women in Business (and a few brave men) Podcast on any of your favorite podcast apps, or listen here on Apple Podcast: https://rebrand.ly/BalanceBoldly-ApplePodcasts

~With infinite ripples of love (and) BOLD edification, enjoy the balance of your day,

Naketa Ren Thigpen, Your Balance (and) Relationship Advisor♾️💜💋