Beth Lawrence is an event producer and experiential marketing expert who has launched several brands and provided PR services to many small businesses. She is the CEO of a events production, marketing, and PR firm based in Philadelphia as well as the co-founder of The Industry Formula, a company that offers sales and marketing templates as well as consulting services to small-to-mid-sized companies. She is a human rights advocate who served as the former Silent Auction Co-Chair for the Human Rights Galas and the campaign manager for Leukemia & Lymphoma Society’s Women of the Year for two consecutive years. Additionally, she is a founding member of the PartyPartners of Philadelphia.
Beth joins me today to share how she understands her body, so she doesn’t feel trapped by the things that are going on around her. She explains why you need to listen to your body and how her closest relationships help her manage stress and avoid burnout. She also shares why controlling her emotions to look at things more pragmatically is daily work for her as well as how she deals with her ‘little glass box of emotions.’
“Come at things from a place of value and a place of learning.” – Beth Lawrence
This Week on the Balance Boldly for Ambitious Women In Business Podcast:
- What experiential marketing is and how it should impact customers and clients
- The difference between an event planner and an event producer
- Why connecting with her husband is one of the effective ways she handles burnout
- How journaling, meditating, and guided meditation help her recharge
- Why she feels the need to break her routine and do something else
- The challenge with wanting to be the best at everything right away
A Little Permission to Pause:
- Look at your week and pencil in a FREE DAY.
Connect with Beth Lawrence:
On the Balance Boldly Podcast, host Naketa R.Thigpen talks with ambitious women in business (and a few brave men) from a wide array of industries about their pursuit of success, how they face business burnout and what work/life balance looks like for them. Not your conventional self-help podcast, Balance Boldly uncovers real solutions to real problems afflicting real people at home and in the workplace, daily.
If you like what you hear on the BalanceBoldly for Ambitious Women Podcast, Please subscribe, rate and share to help us ensure the ambitiously bold and brave have access to valuable life, love, and business balance tools.
Connect with me, Naketa R. Thigpen @balanceboldly on IG, Twitter, Facebook, and YouTube.
Create Your Balance. Create Your Joy.
Thank you for listening!
Listen to “Episode 22-Power Through Problems” on Spreaker
Season 4 is about the power up it’s time to build momentum people, many of you have been forced into a transition due to problems that you just don’t know how to get through. It’s no time for giving up, this cannot be another year where you are shamed by what people assume about you. It’s time to power through those problems and #ShakeTheShame
Today we talk about creating change due to the problems that we face in everyday life. With Bryan in particular we are going to explore the importance of understanding how you powered through those problems, how much you powered through those problems and in particular, what you data says about your problems.
Guest Expert Today: Bryan Brown
Bryan Brown is a Business Analytic Consultant with his company Tact Officials, LLC, where he uses his background and expertise in Management, Sales, Business & Data Analytics to help business’s achieve the level of success they desire. Bryan founded Tact Officials after spending years in corporate America. Being disappointed with the results of how different organizations ran the operations and treated their employees, Bryan set out to form a company that would change the atmosphere of corporate America to bring a fresh outlook and value to the business realm and its employees experience
Bryan Brown received his ABS in Business Management from Everest University and a Certificate in Business Analytics from Aveta Business Institute. He is a strong advocate for Entrepreneurship, as well as individuals using business tactics and operations to govern their personal and professional goals. His professional interests focuses on the analytical and inner workings of a business’s operations. His current projects include helping small business’s revise and or develop their practices to gain the desired traction that they need to properly expand their network and achieve success in their business by increasing their footprint in their given market. Bryan’s goal is to help every business find their version of success and thrive in it!
Key Points Mentioned
- The guilt comes from people that think, “how dare I leave this opportunity” although they know that internally this is not where they are supposed to be
- You should know everything about your time so you can set SMART goals to help you solve problems
- The only way to track your goals is by setting up systematic processes
- You have to understand how you achieved success, or you will have another problem on your hands.
- Don’t just hustle harder, hustle smarter and whatever your efforts are, understand what that is.
The moment Johanna had to break expectations was he started his business with his wife, he had to learn how to power down from problems and power up for quality time.
Bryan’s Unapologetic Pause includes reading books, like to read a lot, being in a quiet space or outside like on the beach and sitting there and reading it, it will bring peace of mind. Taking a walk and have that veg out time where he watches a good show or plays a game where he just vegges out. Kickboxing.
A little Gentle Honesty If you are not going to do something about it don’t complain about it, problem solve and if you are not sure where to go maybe you need to get some analytic behavioral problems systems and processes and reviews behind you to figure it out
Thank you to our guest expert, Bryan Brown
To contact Bryan and learn more about NLD, Go to tactofficials.com
You can also connect with Bryan on any of the following social media channels:
Engage on Facebook https://www.facebook.com/tactofficials/
Follow on Twitter https://twitter.com/tactofficials
If you like what you hear on the Balance Boldly Podcast, Please subscribe, rate and share to help us ensure the bold and brave have access to valuable balance tools.
Episode Sponsors & Resources Mentioned:
Balance Boldly is a weekly podcast hosted by International Balance & Relationship Advisor, Naketa Thigpen with pop ups from her Creative Writing, direct to the point husband Dean. Naketa provides a time, space and opportunity for Bold Women and a few Brave men to receive the decoded truth through raw, unfiltered stories of how guilt, lack of vulnerability and shame can stunt every aspect of your personal and business growth.
This podcast is filled with direct narratives and unscripted conversations with global industry experts who candidly share their business experience and tools for success through a personalized peak into their lives with stories you won’t find on Google.
First, give yourself Permission to Pause, unapologetically.
Then come and learn how to maximize your potential and your profits over at the Dreamers Blueprint, a community designed for bold women and brave men who are ready to balance all that matters, boldly or Follow Naketa on Twitter, @BalanceBoldly
Thank you for listening!
“All the world’s a stage, and all the men and women merely players”. The words quoted far and wide from As You Like It, perhaps the most well-known monologue by William Shakespeare, holds a new and somewhat warped meaning in our time where reality shows seem to be more than a pastime and have come to inexplicably pace some of our actualities. So, before we get too far gone in the desperation of housewives or the drama that both love and Hip Hop have to offer, I ask you – who is scripting your reality series? And, are you merely a player? Hopefully, you’ve answered the first question with an assertive, “I am”, but I know that less than half of you will be telling the whole truth. Many of us are simply bystanders in the happenings of our own realities or, merely players, because we haven’t taken the necessary measures to make sure we remain in control of the show. As long as we are living, the show does in fact go on but that truth does not promise our participation to the degree needed to make sure we remain in the writer’s chair.
There are stages to scripting your show. Chances are, you’ve already been making your mark but, without some deliberate planning, your starring role could easily acquiesce to another’s performance (or input). Let me make it even plainer – there isn’t a day that goes by where outside influences do not threaten to derail each one of us from our dreams. It’s being present and having a plan that is the most effective defense from the world’s detractors that will keep us steadfast on the path to success. And there lies the first and most important step – you must start with a dream. And once you truly connect with that dream, protect it at all cost. There is the self-doubt that creeps in like a scurvy bandit trying to steal away from your self-worth, the associates, friends and family who are scared to dream their own dreams so attempt to dismantle yours, the awesome professional opportunities that are not in tune with your vision that threaten to distract you with contentment and countless other perils that can impede your virtuous journey. You must remind yourself to continue to dream. Remember what it is in detail about your dream that makes your skin glow and heart rate quicken. Not only continue to conjure visions of what life would be like when you reach your ultimate goal but be present in the current pursuit. Think of your average day prior to identifying your dream. Odds are you don’t want to go back there so allow yourself to be present while chasing your passion and learn to appreciate the process. I guarantee when you’re a multi-millionaire and writing your memoir, right after you give me a gracious shout out (by name)…*ahem… in the introduction, the process and all its bumps in the road will be some of the sweetest memories your mogul-mind will evoke and will surely make for a bestselling biography.
At some point, you have to begin working on making your dreams a reality. I suggest not waiting too long before getting to work. Remember the self-doubt we acknowledged? The longer you wait, the more fertile it becomes for doubt to plant its ugly seed in your conscious. The work can start with a laptop (or pen and pad for you purists), beverage of choice (I prefer a nice red wine) and dedicated time in your schedule for drafting the plan. Be sure not to place false limitations on your vision. If you can see it, you can achieve it – cliché be damned. To date, there hasn’t been a passion I’ve pursued in life that didn’t become a tangible reality, in time. The moment you place limitations on your vision, you stifle your success so always dream big and prepare for prosperity.
The other thing I wanted to be sure to note was mentioned a bit earlier but is deserving of reprise – be mindful of who you invite to your show. When we’re passionate about something, our natural desire is to share it with those closest to us – ideally in the figurative sense but, depending upon the level of excitement, sometimes the literal will do just fine. Friend, brother, sister, mother, spouse – screen your guests wisely before extending the invitation – particularly when your dream is still in its infancy and most delicate stage. The cynicism of others can render an infertile mind ideal for cultivating doubt. Now, before you go giving your mother the side-eye, know that not all pessimists are intentionally malicious. There are many who are programmed to think small or are simply willing to lead a conventional life – nothing wrong with the latter but it often makes them incapable of entertaining the big ideas of others. Also, be sure not to confuse doom and gloom for constructive criticism. The constructive feedback is exactly what you want but when the dream is fresh, we tend to be most defensive and can easily misinterpret valuable feedback for skepticism. Reacting irrationally could result in pushing away a valuable comrade so refine those discernment skills – they will be invaluable.
So, dream, protect the dream, make a plan and choose your guest stars judiciously. When you’re finally ready to introduce your dream to the world, you’ll be in control and peak shape for success… and no well-to-do housewife or retired video model suddenly seeking a career as an opera singer will ever be able to compete with your reality show.